For EV Day, our team at Nissan collaborated on a 5-episode motion design video series aimed at helping consumers clearly understand how electric vehicles work.
I joined during the development of Episode 1, where I helped define the final visual direction and set the design and animation tone for the first episode intro.
Following the initial kickoff, I led the post-production workflow for Episodes 2 through 4. Working closely with the producer, I managed two editors to ensure we hit all key milestones, created a template for AE, established the design system for vertical video formats, and oversaw final delivery. I also served as a technical point of contact for our 3D artist, guiding 3D asset needs and troubleshooting issues as they arose.
Scope
Visual Direction, Motion Design, Post-Production Management, 3D Asset Lead
2 MonthsEarly Concepts & Explorations
Below are some of the initial design explorations and style frames created before establishing the final look.
Below are some of the initial design explorations and style frames created before establishing the final look.
